The name change comes as the company looks to position its healthful beverage more in-line with its marketplace perception on a national stage. Humm Kombucha claims it wanted an image that really captured the essence of the company.
Humm Kombucha debuted on April 17, 2014 in the Pacific Northwest. Nine flavors are available in 14oz custom bottles; all flavors -- Pomegranate Lemonade, Lemon Ginger, Apple Sass, Original, Chai, Mate’, Blueberry Mint (new), Strawberry Lemonade (new), Coconut Lime (new) -- are available on draft.