Online visitors to Spicetec Flavors & Seasonings’ (SFS) new website (www.spicetecflavorsandseasonings.com) will find a sophisticated digital tour of the SFS customization process. “We chose to feature our employees as video spokespeople so that visitors get an authentic taste of the expertise and leadership we have,” says Danny Bawcom, director of marketing. “Because we focus on delivering flavor and seasoning blend ideas, and products that fulfill individual customer needs, we wanted to create a website that drove straight to the heart of why our customers love working with us–excellent service, smart people and a collaborative spirit.” Other website features include an overview of SFS and its product offerings, industry news updates, a sample request page and food safety information—including a webinar on topical seasoning food safety. – Spicetec Flavors & Seasonings, a brand of ConAgra Foods Inc.,www.spicetecflavorsandseasonings.com