Health Nuts
Snack foods have always been a staple for today’s consumers. Recently, however, there has been more concern with how most snacks are unhealthy and full of calories and fat. In the U.S., Diamond Foods is hoping to capitalize on the demand for more nutritious snack foods with the introduction of Emerald Baked Nut Chips in a zesty ranch flavor. Made with almonds and 15g of whole grains per serving, the chips are positioned as a healthier alternative to the standard potato chip. Nut chips are a non-traditional way to consume nuts, as well as a healthy option for those who enjoy snacking. With people looking for more nutritional value in their snacks, nuts provide a way for the healthy snack market to expand.
Information in this column is from the Global New Products Database, the premier source of global product intelligence, published by Mintel International Group; 351 W. Hubbard, 8th Floor; Chicago, IL 60610; call: 312-932-0600; fax: 312-932-0474; or e-mail mhollihan@mintel.com.
