Spirits, wine and beer company Diageo has named Debra Kelly-Ennis as its chief marketing officer for its North American division, effective April 25.

Most recently, she worked as president and COO at General Motors' subsidiary Saab USA. She is credited with setting U.S. sales records for new and used cars, as well as parts and accessories in 2003.

She will report to North America president and CEO Ivan Menezes.