New varieties include Eggo Vanilla Bean Grab & Go Waffles, Eggo Chocolatey Chip Banana Waffles and Eggo Berry Blast Mini Toast Waffles
April 26, 2023
The new innovations are inspired by fan-favorite flavors, from fruity faves to vanilla (and chocolatey)-flavored classics, including: Eggo® Vanilla Bean Grab & Go Waffles, Eggo® Chocolatey Chip Banana Waffles and Eggo® Berry Blast Mini Toast Waffles.
Kellogg transports fans to the world of ZAG Heroez Miraculous™ - Tales of Ladybug and Cat Noir with macaron flavored cereal
April 24, 2023
The macaron-flavored cereal from Kellogg is reminiscent of the classic Parisian treat with sweet, strawberry flavored pink and purple cereal pieces capturing Ladybug and Cat Noir's powers through their Kwamis, Tikki and Plagg, coupled with white marshmallows.
Frankford Candy licensed the brand to introduce the bar in two varieties
April 14, 2023
The new Kellogg’s® Rice Krispies® Marshmallow-Flavored Candy Bar combines Rice Krispies® cereal with creamy marshmallow candy in a sweet nod to family-favorite Rice Krispies Treats®.
The product is the fourth Little Debbie treat to be transformed into a cereal
April 12, 2023
Doubling down on chocolatey flavor, each bite of the new Kellogg's Little Debbie Swiss Rolls Cereal delivers crispy, chocolatey swirls and a chocolatey creme flavored coating.
The limited-edition cereal features Kellogg's Frosted Flakes® and green squares of "Creeper Bit" marshmallows
April 3, 2023
Following the success of Kellogg's first Minecraft cereal, Minecraft players and cereal fans alike are scoring another flavorful take on the adventure-filled virtual world with NEW Kellogg's Frosted Flakes® Minecraft.
Per the Innova Database of new products, snack bar new product introductions (cereal and energy bars) grew more than 6% while cold cereal launches expanded by more than 2% during the first 11 months of 2022 versus the same period in 2021. Hot cereal launches declined by around 10% during the same period.
New product is made with ultra-sustainable Ponova™ Oil from climate-resilient pongamia trees
March 23, 2023
The Ponova™ oil in the Kona Bar, crafted by food and agriculture innovation company Terviva, might be a game-changer in the world of plant-based oils and regenerative farming.
The names will go into effect in connection with the spin-off of the North American cereal business
March 20, 2023
The global snacking, international cereal and noodles, plant-based foods, and North American frozen breakfast business will be named Kellanova. Kellanova will be a global snacking powerhouse with a portfolio of iconic, world- class brands.
Complete with green and orange-sprinkled frosting, Apple Jacks Pop-Tarts balance the warm cinnamon aroma and sweet apple flavor of the classic cereal
March 14, 2023
Complete with green and orange-sprinkled frosting, Apple Jacks Pop-Tarts balance the warm cinnamon aroma and sweet apple flavor of the classic cereal to reinforce the apple-cinnamon experience that some consumers have known for generations.
Snoop Dogg, Master P's Broadus Foods partners with Post Consumer Brands to launch new cereal line
February 14, 2023
The collaboration between the entertainment moguls and Post Consumer Brands is backed by their shared passion for feeding families and strengthening diverse communities. The new collection drops summer 2023.