Angel Margarita Ready-to-Drink Cocktail
The new beverage was developed in partnership with actor and recording artist Hailee Steinfeld
Academy Award-nominated actress, multi-platinum recording artist, and producer Hailee Steinfeld, in partnership with Premium Beers Group, a leader within the alcohol industry in Mexico, announced the launch of Angel Margarita.
This premium ready-to-drink margarita cocktail is made with 100% Agave Tequila from the rich soil of Jalisco, Mexico. To ensure that each can offers an authentic and refreshing taste experience, Angel Margarita is fully crafted just moments from the Agave fields.
Blending Hailee's West Coast style with the deep Mexican roots of her co-founders Jordi Zindel and Rodrigo Hernandez, Angel Margarita will lead the category with its commitment to quality. Angel Margarita will launch with four vibrant and refreshing flavors: Lime, Grapefruit Paloma, Ranch Water, and Wild Berry.
In 2023, premixed cocktails were the fastest-growing spirits category in the US, valued at approximately $2.8 billion, marking a 26.8% increase year over year. Tequila was the second fastest-growing category, valued at $6.5 billion, up 7.9% yearly.
To underscore the excitement and potential of this fast-growing category, Angel Margarita has partnered with Philip Button, Founder and CEO of Seven XV Ventures and Geloso Beverage Group. With their support, Angel Margarita will begin its launch in Southern California.
