www.preparedfoods.com/articles/125259-ka-pop-snacks-and-bubbas-fine-foods-merge-to-create-awakened-foods
Ka-Pop! Snacks and Bubba's Fine Foods Merge to Create Awakened Foods
The new company will compete in the healthy snacks market and cereal/granola markets
March 9, 2021
Ka-Pop! Snacks, makers of Ancient Grain Popped Chips & Puffs, and Bubba's Fine Foods, makers of Paleo & Keto-friendly snacks, granolas, and private-label goods, announced a merger agreement. The new company, operating as Awakened Foods, will compete in the fastest-growing food trends in the $110B global healthy snacks market and the $38B global cereal/granola market.
The merger will operate under Awakened Foods, headquartered in Loveland, Colo.
Dustin Finkel will lead Awakened Foods as CEO (former CEO/founder of Ka-Pop! Snacks), and Jeff Schmidgall will take over as COO (former CEO/Founder of Bubba's Fine Foods). Combined, they bring over 45 years of CPG leadership, manufacturing, and finance experience.
