www.preparedfoods.com/articles/122802-meet-gen-z-an-introduction-to-the-next-most-influential-cohort
Maeve Webster will engage Gen Z participants at New Products Conference on Tuesday, Oct. 1 in Chicago. REGISTER
Meet Gen Z: An Introduction to the Next Most Influential Cohort
Hear from Gen Z consumers as they discuss their ultimate decision drivers at New Products Conference
August 29, 2019
SPEAKER:
Maeve Webster
President
Menu Matters
Maeve Webster, founder of Menu Matters, will discuss technology (platforms that teens use to learn about foods, make purchases and share opinions), preferences (preferred flavors, formats, categories, cuisines, packaging, etc), and eating places, locations and other influencers (preferred at-home and away-from-home options, etc.). Hear from Gen Z consumers as they discuss their ultimate decision drivers. Webster will engage them to talk about how they consider a manufacturer’s ethics, transparency, ingredient sourcing, geopolitical issues, uniqueness, etc.
Discover more about New Products Conference.
